How to measure your downtown’s impact
Monday, May 6, 2024
3:00 PM - 4:15 PM
Location Name
East D&E

How we measure success lays the foundation for our work, advocacy, and investment in downtown and Main Street communities. We often utilize measurements to prove we have created a return on investment and better and higher uses in our community, but these measurements can lack the human connection to our work and can place a hierarchy of decision-making that excludes community. In this session you will learn how to measure and increase your downtown’s Return on Emotion ROE©, providing you a new tool to increase the importance of people and community in your work.

Reimagining Local Spaces & Economies, Making the Case, Leadership
Molly Alexander
Session Type
75-Minute Classroom Session