Are you struggling to find and keep businesses in your downtown? Do businesses start, only to quickly flame out? Imagine if potential entrepreneurs could start with smaller-scale tests to learn what works before making a huge investment. People need new, accessible business formats and new ways of doing business, including pop-ups, shared buildings, businesses inside of other businesses, and more. Join us for the real-world stories of entrepreneurs already using these new reimagined business models. Learn how you can adapt them for your community, pull down the barriers to entry, and open up opportunities to more people.