The Hispanic population has accounted for 53 percent of the population growth in the United States over the last decade. Chances are that most cities and towns throughout the country have also noticed a growth in their culturally rich and tight-knit Latino communities. This session will provide an avenue to gain some tactical tips on how to engage and include Latino-owned businesses and neighbors in your revitalization efforts. From meeting attendance outreach to large-scale cultural events, you will learn how to connect and build trust with a community that is often overlooked and underserved.